Tennis ATP World Tour Kitzbühel

From 20. July to 27. July 2024, Kitzbühel will once again be firmly in the hands of the world's best tennis players and their fans when the ATP World Tour makes its guest appearance in the Gamsstadt at the 80th Generali Open. The traditional tournament guarantees a week of thrilling, high-class matches and emotional moments. But a look away from the courts is also worthwhile. In 2024, there will once again be a lot going on at the Kitzbühel Tennis Club. On Kids Day, Monday, July 22, 2024, everything will be under the sign of young tennis players. On this day, all children up to 14 years of age will have free admission in category B to the Generali Open Kitzbühel. In addition to world-class tennis on the center court, the kids have the opportunity to participate in a great tennis activity program throughout the day.

This year not only the stars of the ATP Tour get a stage: With the U14 competition Next Up in Kitzbühel, Austria's biggest clay court tournament also offers a glimpse into the future of international tennis. All female tennis fans should make a special note of Tuesday, July 23, 2024. During the Ladies Day, the ladies will once again be the center of attention at the Kitzbühel Tennis Club.


On Saturday, July 20th, the start of the tournament will be celebrated. Together with the Kronehit DJ, the beginning of this exciting event will be celebrated. You can look forward to a day filled with sporting challenges, entertainment, and great vibes.

The qualifying weekend will be a celebration for tennis fans and continuously enticing. On Sunday, July 21st, there will be a concert by one of Austria's best live bands, folkshilfe, at the venue, free of charge. folkshilfe have performed at many renowned festivals in Austria, have been nominated twice for "Live Act of the Year" and are winners of an Amadeus Music Award.

Weather and match conditions permitting, there will be another night session featuring Dominic Thiem on Tuesday, July 23rd at 7:30 pm.

The Pro AM tournament will take place a day earlier this year for the first time. On Thursday, July 25th we will start in the morning with our tournament at the Stanglwirt. You will receive the invitations by email in June.

Instead of this year's Players Night, in the spirit of "80 Years of Tournament Tradition," an evening celebrating this milestone anniversary will take place on Friday, July 26. You can expect a seated dinner followed by a party featuring a live band and lively atmosphere at the VIP Champions Club. Your ticket allocation for Players Party entry will be carried over unchanged for this year. Invitations for this special event will be sent to you by mail around June, according to the arrangements made with your entry tickets.

take advantage of the early bird rates for 2024

Accommodations for your tennis holiday

Lifesport Hotel Hechenmoos

Perfect accommodation in Aurach for all sports enthusiasts | public transport connections on the doorstep | large range of sports facilities | own tennis court

Hotel Bruggerhof

Certified organic hotel near the Schwarzsee | 2,000 m² wellness landscape | own mini golf and tennis court

Lisi Family Hotel

Family holiday in Reith near Kitzbühel | own indoor playground "Lisi World" | 800 m² wellness oasis | hotel's own tennis courts

Sport-Wellnesshotel Bichlhof ****S

Quiet location on the sunny side of Kitzbühel | Wellness oasis with over 1,200 m² | Offer of extensive sports programme | 2 own sand tennis courts

View all accommodations

Generali Open Kitzbühel


Hard-fought rallies, spectacular points and emotional triumphs. In 2023 too, the Generali Open in Kitzbühel promises to be an extra special sporting event. This traditional tournament has in the last few years succeeded in promoting tennis euphoria, which has re-awakened in Austria over the past few years, and thanks to its special ambience has blossomed to become a fixed point in the calendar of many world class players.



The Kitzbühel tournament has, since its return to the ATP tour in 2011, become a big draw for players and spectators alike. It is the combination of world-class tennis, unique, special ambience and a backdrop which is one-of-a-kind that draws fans and players to the town every year.

Once again this year, big names from the tennis scene will face each other on Kitzbühel's sand and provide matches worth watching. Over 50,000 spectators made the pilgrimage to the stadium in 2019 at Kapserfeld, to experience Dominic Thiem, Philipp Kohlschreiber, Jürgen Melzer and co. in action.



Generali Open Kitzbühel

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Kitzbühel Tourismus


Do you have any questions?

The team of Kitzbühel Tourismus is happy to assist you!

Hinterstadt 18 | 6370 Kitzbühel

0043 5356 66660


Opening hours

Mo – Fr:                       9:00 am – 5:00 pm 
Sa:                               9:00 am – 2:00 pm 
Wednesday, 01.05.     closed                        
Thursday, 09.05.         10.00 am – 2.00 pm 
Sunday, 19.05.            10.00 am – 2.00 pm 
Monday, 20.05.           10.00 am – 4.00 pm 
Thursday, 30.05.         10.00 am – 4.00 pm 

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