Welcome to Kitzbühel
Kitzbühel is always in season - in summer the Gamsstadt delights with an extraordinary mix of alpine lifestyle, idyllic nature, rustic tradition and modern lifestyle. An unmistakable combination of activity goes hand in hand with time for rest and relaxation. Mountains, meadows and lakes, but also the culinary diversity, exclusive shopping opportunities, varied recreation and leisure activities, all this represents the power of summer in Kitzbühel. This special atmosphere has shaped Kitzbühel's reputation as a friendly and hospitable year-round destination.
Your Vacation in Kitzbühel
Hiking paradise in the heart of the Alps
As divers as Kitzbühel itself
Golf paradise in the heart of the Alps
Find your perfect match
Cuisine in Kitzbühel
Sports meets lifestyle
365 days of alpine way of life
The Kitzbühel Lifestyle
Arrival to Kitzbühel
Whether by train, car or plane: Kitzbühel is always easy to reach. The perfect location and accessibility, as well as the short distances in Kitzbühel distinguish the Gamsstadt. Thanks to three train stations, uncomplicated connections to the surrounding airports and a functioning network of public transportation, the way to the heart of the Alps is always a short one.
Especially: Kitzbühel itself is characterized by its walkability - the own car becomes superfluous in the Gamsstadt.
For a wide range of hiking options in the valley and mountains
Whether a leisurely stroll, idyllic walk or challenging mountain tour: exploring the shimmering mountains of Kitzbühel does not require outstanding sporting performance. But it can, if you wish. Whether in the gently rolling grassy mountains, the iconic Kitzbüheler Horn or the legendary Hahnenkamm – over 1,000 km of footpaths are sure to set the pulse of any holidaymaker racing!
Because we love good food
The culinary scene in Kitzbühel is as varied as the numerous peaks that reach to the skies. Take a culinary voyage through the region to enjoy traditional local dishes and savor gourmet cuisine with an international flair. The lodges in the mountains and traditional inns in the valley serve homegrown cuisine made from regional ingredients, while award-winning restaurants will dazzle connoisseurs with exquisite dishes.
For those with a passion for golf
Tee offs surrounded by craggy rocks, approaches spanning gorges and putts rolling across perfectly kept grass – welcome to a round of golf in Kitzbühel! There is no shortage of variety when you visit the most legendary city of sport in the Alps. Indeed, there are 4 golf courses here to challenge you!
Because we’re all fashionistas
Kitzbühel pairs urban flair with characteristic Tyrolean hospitality, offering culinary diversity and an exclusive shopping experience. It’s the perfect combination of sports and lifestyle. The center of Kitzbühel, renowned for its charming alpine shopping ambience, leaves nothing out of reach. International brands and Kitzbühel fashion originals – like Sportalm, Frauenschuh, Franz Prader, and Helmut Eder – stud the display windows.
Because we enjoy being in the saddle
Paradise on two wheels at the heart of the Kitzbühel mountains! Whether clocking up the kilometres on a racing bike, bagging elevation gain on a mountain bike or a leisurely ride on an e-bike. Kitzbühel is also number one for trail riding fans. Try out the bike trail on the Hahnenkamm which runs from the Hahnenkamm down into the city. You are sure to find something to suit you with a cycling holiday in Kitzbühel!
Refreshment close by
When summer shines at its very best, Kitzbühel has plenty of refreshing opportunities on offer while swimming, walking, cycling or going for a stroll around the city. In the valley, the moorland lakes such as the Schwarzsee and Gieringer Weiher are perfect for a cool-down. The forest pool, the Jochberger Waldschwimmbad, is highly recommended for families and the ideal place to enjoy a cool dip on a sunny day.
Trail runners and mountain runners are at home here
Mountain and trail runners always have something new to explore here as they run along the spectacular routes before the unique mountain backdrop of the Kitzbühel Alps. Whether the world-famous Hahnenkamm or the colourful Alpine pastures of the Kitzbüheler Horn. 12 selective trails take runners to some breath-taking sights and present the region in all its authentic beauty.
Wellness in Kitzbühel
High-altitude air relaxes and gives strength. So what could be more obvious than to combine the advantages of the mountain location with beneficial wellness treatments? Take: untouched nature, mix it with an overwhelming mountain panorama, a pinch of fresh mountain air and add a dash of innovative hotel business. And your happy cocktail to recharge your batteries is ready.
For authentic family experiences
Who knows the Sintersbach dragons? Who can master the kids’ climbing trail? Is there a kangaroo at Aurach wildlife park? Kitzbühel? Some big adventures await little visitors in Kitzbühel! Here the agenda features exciting activities all day round from archery to a rollercoaster to zipwire!
Alpine lifestyle and idyllic nature, rustic tradition and modern lifestyle. Hardly any other town combines these contrasts as charmingly as Kitzbühel. That's why a relaxing break can quickly turn into an adventure vacation and an adrenaline-packed week can culminate in indulgent wellness hours. What your dream vacation in Kitzbühel should look like is entirely up to you. Just let yourself be inspired by our offers.
Events in Kitzbühel
17. June - 19. June 2022
26. KitzAlp Mountainbike Festival
18. June - 25. June 2022
Golf Festival Kitzbühel
20. June - 27. June 2022
PURA VIDA Kitzbühel
07. July - 25. August 2022
2. Kitzbüheler Cycling Marathon
10. July 2022
Classic in the Alps
09. July 2022
Generali Open Kitzbühel
23. Juli - 30. Juli 2022
19. August - 20. August 2022
22. August - 28. August 2022
02. September - 03. September 2022
KITZ Kulinarik x Piemont
13. Oktober - 16. Oktober 2022
News from the Kitzshop
Our favourite products
In our newsletters, we inform you regularly about the latest news from the Kitzbühel region with its holiday villages of Reith, Aurach, and Jochberg.
Carefree vacationing in Kitzbühel | Tyrol | Austria
The Kitzbühel leisure region is located in the Kitzbühel Alps, at the foot of the legendary Hahnenkamm mountain and the Kitzbüheler Horn. This traditional destination is made up of four communities:
:: the municipality of Kitzbühel, with its 750-year-old town center
:: Aurach, a picturesque village in the southern area of Kitzbühel, with its traditional ancestral farms and the Aurach Game Park
:: Jochberg, known for its mine, waterfalls, and Grander water
:: Riding near Kitzbühel past numerous ponds, ancestral farms, and the Kitzbühel Schwarzsee-Reith golf course
Kitzbühel is easy to reach. With three train stations and the Salzburg airport, Innsbruck airport, and Munich airport all close by, Kitzbühel is the ideal starting point for numerous excursions.
The region is framed by the grassy Südberge mountain, which is popular for its untouched nature and easy panoramic hikes. The extraordinary thing about hiking in Kitzbühel is the view: the Wilder Kaiser, the Hohe Tauern, and the highest mountain in Austria, the Großglockner, accompany hikers in Kitzbühel at every turn.
As a founding member of Best of the Alps over 25 years ago, Kitzbühel is one of the most traditional destinations in the Alpine region and stands for excellent quality, international guests, and upscale gastronomy.
Kitzbühel has the highest density of year-round premium hotels in Austria. The Kitzbühel conference hotels are particularly sought after and provide the optimum environment for all kinds of events. The region also offers high-quality inns, apartments, and two hostels.
Kitzbühel is particularly well known for its events, which culminate in the annual Hahnenkamm Races in January. The Generali Open tennis tournament, the music festival with Andreas Gabalier, the Alpine Rally, and Classical Music in the Alps with Elina Garanca are annual highlights of the Kitzbühel summer season. In the realm of tradition, too, Kitzbühel has a lot to offer: the Easter Festival and the Kitzbühel Advent give travelers the opportunity to experience local customs firsthand.
Kitzbühel is the first destination in the Alpine region to be certified for the European Hiking Quality Seal. This award for hiking quality distinguishes destinations with high-quality hosts, an excellent and diverse network of hiking trails, free guided hikes, and first-rate information on all aspects of hiking.