Refined and relaxed – Kitzbühel, the charming year-round destination

Welcome to Kitzbühel, welcome to 365 days of the alpine lifestyle!

Kitzbühel, the most legendary sports town in the Alps, embodies an authentic lifestyle and rich tradition unlike any other destination. In addition, Kitzbühel is known for its accessibility, with skiers able to ski directly from the mountain into the heart of the town. Beyond the slopes, a magical winter wonderland awaits, offering perfectly groomed cross-country ski trails and scenic winter snowshoe hiking paths.

Discover the wide range of activities

What to do in Kitzbühel

Kitzbühel Boutique Festival - Sound | Escape

30.03. - 01.04. | Kitzbühel Tourismus presents the Boutique Festival for the first time, together with the businesses on the mountain and in the valley, with all events having free entry

Easter in Kitzbühel | 22 March - 07 April 2024

A man and a woman skiing on the slopes

Go skiing & snowboarding on the legendary Streif

The Hahnenkamm and another 233 kilometers of downhill runs on wide pistes and challenging race tracks guarantee an exciting day on the slopes

Two couples hiking in the mountains

Join our free guided hikes

Or discover scenic winter trails on your own

Cozy Wooden Hut Lounge Bichlalm

Enjoy a cozy dinner in a mountain hut

Insider foodie tips: where to get the best Kaiserschmarrn, the most delicious Brettljause and Schnitzel in a rustic atmosphere

A white blue eyed llama portrait

Discover extraordinary nature experiences

Night hikes, llama hikes, goat hikes & more. Enjoy unforgettable time together in the heart of the Alps

A woman swimming in a relaxing panorama Pool of a SPA area

Treat yourself with a Day Spa

or a whole wellness weekend with SPA, massages, sauna and panorama pools

2 women and a man at Apres Ski

Have fun at après-ski with a view

Enjoy the best après-ski hotspots in Kitzbühel

Group enjoying a glass of wine

Party: Kitzbühel nightlife at glance

The coolest places to go out in Kitzbühel: over 30 clubs, bars & co

Gondola with a view

Buy ski pass online & enjoy the mountain panorama on Sun Terraces

Book online now in 3 clicks and save time at the cash desk. With this ticket you can head straight to the gondola

Father snowboarding with child

50 family vacation ideas and activities

A fun leisure program for the whole family and the perfect holiday with children

365 Days Alpine Lifestyle

The Kitzbühel Experience

Skiing in Kitzbühel: A passion

Carve perfect pistes, experience freeskiing in pristine powder, or simply explore the x11 Winner 'World's Best Ski Area'.

Kitzbühel offers incredible skiing all the way through to Easter, from the world famous Streif race course to any of the 233km's of the prepared slopes. Whatever your level of skiing, the 577ha ski area has perfect options for friends, families and solo skiers!

+60 mountain huts and restaurants offer a diverse balance of local delicacies and gourmet cuisine ready to complement your skiing adventure.

In particular, families will enjoy the complimentary practice lifts in the valley. – Rasmusleiten, Mocking, Ministreif (Kitzbühel), Hausleiten (Jochberg), Pass Thurn, Reith, and Aschau.

Skiing in Kitzbühel

Getting to Kitzbühel

Whether traveling by train, car, or plane, Kitzbühel is effortlessly accessible. Its prime location and proximity to essential amenities distinguish the 'Gamsstadt' of Kitzbühel. Boasting three train stations, seamless connections to nearby airports, and a reliable public transportation network, reaching the heart of the Alps is a breeze.

Furthermore, Kitzbühel is celebrated for its pedestrian-friendly layout - in the 'Gamsstadt', owning a car becomes unnecessary.

Your Journey to Kitzbühel

Endless opportunities for relaxation

Take a moment for yourself and embrace the abundant opportunities for relaxation in Kitzbühel. Allow yourself a peaceful pause, breathing in the invigorating mountain air to release stress. Take in the sweeping vista of the Kitzbühel mountains, far from the hustle and bustle of daily life, amidst tranquil silence and solitude. Let the landscape be a true source of rejuvenation – replenish your inner energy and uplift your soul.

Lifestyle in Kitzbühel

Cross-country skiing in Kitzbühel

Winter sports reign supreme in Kitzbühel: Cross-country skiing, winter hiking, snowshoeing, sledding, ice skating, curling, and the latest trend sports – Kitzbühel isn’t considered the most legendary sports town in the Alps for nothing. With over 40 miles of cross-country skiing trails, there's a challenge for all levels: from gentle gradients with breathtaking mountain scenery to longer, more challenging trails for experienced XC skiers. These trails are free for all Kitzbühel guests to enjoy

Cross-country skiing in Kitzbühel

Because we love good food

The culinary scene in Kitzbühel is as varied as the numerous peaks that reach to the skies. Take a culinary voyage through the region to enjoy traditional local dishes and savor gourmet cuisine with an international flair. The lodges on the mountains and traditional inns in the valley serve homegrown cuisine made from regional ingredients, while award-winning restaurants will dazzle connoisseurs with exquisite dishes.


Take it easy: Winter hiking in Kitzbühel

Kitzbühel’s winter wonderland can be hiked in carefree comfort on around 35 trails stretching across 105 miles. There’s lots to see at every turn – and almost nothing to hear. Apart, of course, from the crunch of snow and the gasps of amazement. The easiest way to experience Kitzbühel's gorgeous winter landscape up close? Simply walk right through it. Winter hiking is the most uncomplicated way to leave stress and tension behind. And it doesn't require anything – apart from good shoes, warm clothing, and one of our marked trails at up to 6,500 feet above sea level.

Winter hiking in Kitzbühel

Because we’re all fashionistas

Kitzbühel pairs urban flair with characteristic Tyrolean hospitality, offering culinary diversity and an exclusive shopping experience. It’s the perfect combination of sports and lifestyle. The center of Kitzbühel, renowned for its charming alpine shopping ambience, leaves nothing out of reach. International brands and Kitzbühel fashion originals – like Sportalm, Frauenschuh, Franz Prader, and Helmut Eder – stud the display windows.

Shopping in Kitzbühel

Winter summit stories

Discover Tyrol's best-kept ski touring secret. Immerse yourself in Kitzbühel's winter backcountry and embrace the freedom of the mountains. Away from the bustling ski slopes, reconnect with the natural world. Whether you're on a leisurely tour or conquering challenging summits, from the exclusively groomed touring-only pistes to exhilarating freeride adventures, there's an experience tailored to every skier. Enjoy the journey as much as the destination, where the rewards are unparalleled, offering breathtaking new perspectives of Kitzbühel's stunning mountains.


Wellness in Kitzbühel

The crisp air at high altitudes is both relaxing and invigorating. So, what could be better than combining these benefits with revitalizing wellness treatments? Live the luxury alpine lifestyle inspired by nature and let our hotel partners spoil you with first-class pampering services. You'll leave refreshed and fully charged to continue enjoying Kitzbühel's special moments.

Wellness in Kitzbühel

Vacation packages

Alpine lifestyle and idyllic nature, rustic tradition and modern lifestyle. Hardly any other town combines these contrasts as charmingly as Kitzbühel. That's why a relaxing break can quickly turn into an adventure vacation and an adrenaline-packed week can culminate in indulgent wellness hours. What your dream vacation in Kitzbühel should look like is entirely up to you. Just let yourself be inspired by our offers.

vacation packages

Overview: featured events 2024

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We are here for you

May we assist you with your booking or travel planning? Call our hotline or visit our service center at Hinterstadt 18 and let our excellent customer service convince you. We cordially invite you to enjoy a glass of refreshing mountain water from our spring. 

Tel: +43 5356 66660


Carefree vacationing in Kitzbühel | Tyrol | Austria

The Kitzbühel leisure region is located in the Kitzbühel Alps, at the foot of the legendary Hahnenkamm mountain and the Kitzbüheler Horn. This traditional destination is made up of four communities:  

:: the municipality of Kitzbühel, with its 750-year-old town center
:: Aurach, a picturesque village in the southern area of Kitzbühel, with its traditional ancestral farms and the Aurach Game Park
:: Jochberg, known for its silver mines, waterfalls, and 'Grander' natural spring water.
:: Reith near Kitzbühel boasts numerous idyllic natural ponds, ancestral farms, and the Kitzbühel Schwarzsee-Reith golf course.

Kitzbühel boasts easy accessibility, with three train stations within the town itself, and located just 80 minutes away from Innsbruck, Salzburg, and Munich airports. It serves as the ideal starting point for all your excursions.

The region is framed by the lush Südberge mountains, renowned for their unspoiled beauty and accessible panoramic hikes. What makes hiking in Kitzbühel truly exceptional is the breathtaking scenery: at every twist and turn, hikers are accompanied by the majestic presence of the Wilder Kaiser, the Hohe Tauern, and Austria's highest peak, the Großglockner.

As a founding member of Best of the Alps over 25 years ago, Kitzbühel is one of the most traditional destinations in the Alpine region and stands for excellent quality, international guests, and upscale gastronomy.

Kitzbühel has the highest density of year-round premium hotels in Austria. The Kitzbühel conference hotels are particularly sought after and provide the optimum environment for all kinds of events. The region also offers high-quality inns, apartments, and two hostels.

Kitzbühel is particularly well known for its events, which culminate in the annual Hahnenkamm Races in January. The Generali Open tennis tournament, the music festival with Andreas Gabalier, the Alpine Rally, and Classical Music in the Alps with Elina Garanca are annual highlights of the Kitzbühel summer season. In the realm of tradition, Kitzbühel offers a wealth of experiences: from the Easter Festival to the Kitzbühel Advent  visitors have the opportunity to immerse themselves in local customers first hand.

Kitzbühel proudly stands as the first destination in the Alpine region to receive certification for the esteemed European Hiking Quality Seal. This prestigious accolade recognizes destinations renowned for their exceptional hiking experiences, characterized by outstanding hosts, a diverse network of trails, complimentary guided hikes, and comprehensive information covering every aspect of hiking.

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