Our excursion tips for your perfect holiday in Kitzbühel, Tyrol - enjoy unique moments to the fullest

Vacation is about experiencing unique moments and leaving everyday life behind. In Kitzbühel, there are 365 days a year to make every day special and create unforgettable memories. Whether you're up for a sporting adventure or want to recharge your batteries at our idyllic power spots, everyone will find their special Kitzbühel experience amidst the Tyrolean mountains. Look forward to unique experiences in the most legendary sports town in the Alps!

There is a lot to offer in the neighboring villages of Reith, Aurach or Jochberg - the Aurach wildlife park and a visit to the traditional farm shops are only a stone's throw away from Kitzbühel.

But there is also a lot to discover in the surrounding regions, be it a visit to a schnapps distillery or a city trip, e.g. to the fortress town of Kufstein or to our state capital Innsbruck. There is all sorts of things to find for each of our guests.

Free, but priceless

Early morning sport at the Schwarzsee

Early morning exercise helps to get the circulation going and wakes up the body. Those who complete their morning training session at Schwarzsee automatically get the good mood along with it. When the first rays of sunlight emerge from behind the Kitzbüheler Horn, the nature reserve is still wonderfully quiet. Due to the fresh temperatures, the morning fog still wafts over the warmest moor lake in the Alps in the morning and immerses the scenery in a mystical atmosphere. 

A dreamlike circular path of about two and a half kilometers leads once around the lake and is suitable for a morning walk as well as for a sporty jogging round. For those who want to move a bit more, there is a beautiful forestry trail on the eastern shore. A dip in the cool water rounds off the perfect morning routine. 

Wonderful wanderable

Our guests have it good: With the guest card from Kitzbühel Tourism, everyone can take part in our guided hikes free of charge from Monday to Friday. With us, you don't have to achieve top athletic performance to experience an unforgettable day in the mountains. Our mountain hiking guides will bring you closer to the dazzling world of the Tyrolean Alps - at every level of difficulty.

In summer, the hikes take you along the most magnificent panoramic paths over the Kitzbühel grassy mountains, in winter the hiking guides accompany our guests with and without snowshoes through snow-covered landscapes. 

Discover the flora in the alpine flower garden

The Alpine Flower Garden at the Kitzbüheler Horn is a real natural jewel with over 400 flower varieties - not only botanists will go into raptures! The variety of high mountain plants is a truly impressive sight and in combination with the breathtaking view from the Kitzbüheler Horn a guarantee for an unforgettable vacation moment. Colorful plants - both native and from other European mountain regions and even the Himalayas - transform the garden into a colorful sea of colors. 

The way to the top is either on foot up the Kitzbüheler Horn on asphalt roads and alpine paths, or by taking the Horngipfelbahn cable car with a subsequent walk downhill to the Alpine Flower Garden. For children, the Kids Climbing Trail including suspension bridge is a real adventure. 

A special kind of city stroll

What better way to start a Saturday than with a leisurely stroll through town? Here in Kitzbühel, this slow-morning ritual is taken to the next level: Every Saturday from 8.00 a.m. to 2.00 p.m., local merchants gather in the Hintertstadt for the Genussmarkt, offering high-quality products from the region. From fruit and vegetables to cheese and sausage to traditional crafts, no wish is left unfulfilled here. And after the week's shopping, there's always time for an aperitivo with friends in the numerous coffee houses and guest gardens in the historic town center. A piece of Kitzbühel's joie de vivre - enjoy week after week.

Dive in the forest

Simply close your eyes, explore the surroundings with an alert mind and immerse yourself in the forest with all your senses. Forest bathing is considered a natural healing method in Japan and is the ideal way to recharge one's energy reserves. Almost half of Kitzbühel is covered with forests - from spruces to pines and firs, there are numerous native trees in the immediate vicinity. The magical atmosphere, the strong power of the old trees, the gentle breeze through the branches and the subdued light invigorate and decelerate the mind at the same time. 

A long walk through Kitzbühel's forests works wonders against stress. Let the balanced tranquility and sincere unagitatedness of nature take hold of you, and indulge in the luxury of being out of reach while bathing. A vacation experience cannot be more relaxing.

The summer experience on the Streif

The Streif belongs to Kitzbühel like the Eiffel Tower to Paris. Whether in winter or in summer - the true Kitzbühel experience includes a visit to the legendary race track in any case. In the winter in the spotlight by the world-famous Hahnenkamm race, the downhill does not need to hide in the summer. The summer experience Streif offers a special kind of World Cup feeling, especially for families, and makes the day a very special vacation. 

An eventful course along the panorama path at the Hahnenkamm with nine active stations conveys the fascination of the Streif up close to young fans. Based on the key sections of the original race course, the stations require skill, endurance and balance.

La Pura Vida in Kitzbühel

After an extensive shopping spree through Kitzbühel's numerous boutiques and traditional craft stores, everyone deserves a break. Amid the backdrop of the historic city center, cool refreshing drinks taste twice as good. And what could make a balmy summer evening even better than nice company and tasty drinks? A unique mix of creativity, culture and culinary delights!

At PURA VIDA Kitzbühel, summer night feeling reigns in Kitzbühel's city center every Thursday from 4:00 pm in July and August. Here, unique memories are created with pure joie de vivre that is simply infectious. For all those who love life.

Feel the energy of water

When the summer heat has the city firmly in its grip, a hike to the nearby Sintersbacher waterfall promises refreshment. Along the Sintersbacher Graben, the water unleashes its full force and the energy released is literally palpable. The waterfall not far from Jochberg is a true place of power - especially during the snowmelt in spring it becomes an impressive natural spectacle. A special highlight on this hike is the stop at the Wildalm, a rustic old hut where the cowshed borders directly on the parlor.

For those who prefer to approach this natural spectacle in a sporting way, the trail along the hiking route is made for you. An incomparable experience for every passionate runner. 

Chargeable experiences

Experience Kitzbühel from another side

Immerse yourself in the development of Kitzbühel! On our city tours you will experience the development of the 750-year history of the city from mining and agriculture to the trendy winter sports destination. 

Follow in the footsteps of historic Kitzbühel with our long-standing city guides on the guided tour "From the Middle Ages to the modern sports town". With the guest card of Kitzbühel Tourism the guided tour is free of charge, registration is requested. 

During the guided tour "Houses tell their stories & Tapas" rows of houses come alive! Amusing Gschichtln from and about people of the Gamsstadt make this tour unique. The cost is EUR 25.00 per person including a drink and tapas, pre-registration is requested. 

A visit to the Aurach Wildlife Park

The Aurach Wildlife Park is a truly beautiful piece of nature above the small village of Aurach. Lovingly tended for several generations by the Pletzer family, the largest wild animal outdoor enclosure in Tyrol impresses with over 350 animals. From red deer to yaks and kangaroos - a wide range of animal species have found a home here. New fluffy friends can be found in the petting stall. Delicious delicacies and a good cup of coffee in the Brandnerhofstube round off the excursion. 

The game park is open to visitors in summer as well as in winter, the entrance fee is EUR 9.50 for adults and EUR 6.00 for children. If you do not have your own car, you can use the game park transfer from the Hahnenkamm parking lot.

The first on the mountain

The moment when the sun rises over the Loferer Steinberge is simply magical. And what better place to admire this natural spectacle than the Kitzbüheler Horn? KitzSki makes the dream of all early risers come true and provides the Horn lifts with special rides to offer guests the opportunity to view the fabulous sunrise up close, accompanied by the sounds of local brass bands. A romantic mountain breakfast with local products from Tyrol make the pleasure experience perfect.

The price for the Horngipfel breakfast is EUR 43.00 for adults and EUR 21.50 for children

It does not always have to be skiing

In winter, it doesn't always have to be on the slopes, because Kitzbühel can also do things differently: romantic horse-drawn sleigh rides around the snow-covered Schwarzsee lake or in the winter wonderland of the historic town center will make your stay in the Gamsstadt an unforgettable vacation.

Also in summer you can explore Kitzbühel from a different perspective. The coachmen in particular make this excursion a special experience: they can tell you a tale or two about Kitzbühel that you certainly didn't know yet. 

The prices from the starting point in the Vorderstadt without reservation are EUR 100.00 up to 6 persons for 60 minutes and EUR 15.00 per person from 7 persons, also for 60 minutes.

An animal adventure

There is more than one good reason to take a hike with alpacas - not the least of which is exercising all 135 of your laughing muscles! From May to October you can create an unforgettable experience out of the time spent together with friends, family and partner. The fuzzy ones, as the alpacas are also called, stand in stark contrast to the credo "Higher, Faster, Further", because without patience, calmness and trust you will not reach your goal here. 

The alpaca walk at the Kitzbüheler Horn costs EUR 40.00 for two or more people, each additional person EUR 15.00 and children up to 14 years pay EUR 8.00

A somewhat different flight of fancy

We lay the world at your feet on a different kind of high-altitude flight. Enjoy the spectacular view over the world-famous Streif race track and the Kitzbühel Alps while tandem paragliding. It's one of those moments in life when the clocks stop and you don't know in retrospect how long they really lasted. One of those moments is a tandem paragliding flight. Float weightlessly above the rooftops of the Gamsstadt and land together with the state-trained tandem pilots skillfully and safely back with both feet at the foot of the Hahnenkamm. 

You can book a tandem flight all year round at element3, among others. 

Kitzbühel is so much more than Kitz!

Although the town has become known worldwide as a hotspot for the rich and beautiful and as the venue for the spectacular Hahnenkamm race, ultimately this is only a comparatively short period in the town's 750-year history. Kitzbühel was and is a lively, diverse, exciting, ever-changing place - and some of these facets can be admired in the Kitzbühel Museum. A very special insider tip is the museum's roof terrace: from up there you have a fantastic view over the roofs of the town. The newly opened KC750 Kultur Café Kitzbühel is not only an excellent place to go for drinks & snacks after a visit to the museum - small concerts, readings and poetry slams also take place here. 

Adults pay EUR 7.50 admission, groups EUR 5.50, and children and teens under 18 are free.

Find your oasis

In the midst of the Tyrolean mountains, Kitzbühel offers you numerous places of rest and relaxation. Sit back and treat yourself to a day of unforgettable downtime with feel-good saunas, panoramic swimming pools, steam baths and massages. In our exclusive wellness hotels - many with day spa option - you will find all the ingredients for your very own Me Time. 

Kempinsiki Day Spa from EUR 25,00
Day Spa from EUR 35,00
Kitzhof Day Spa from EUR 49,00
Bichlhof Day Spa from EUR 45,00
Lebenberg Schlosshotel Day Spa from EUR 48,00

Our top 5 experiences in Kitzbühel


Breakfast at the hut Seidlalm

Also in summer the most legendary race track in the world is a real experience! If you want to start your day in a sporty way, hike up the Streif and reward yourself with a hearty breakfast at the Seidlalm. An insider tip that may not be so secret anymore. By the way: the Seidlalm also participates in the "Frühstück am Berg" campaign (Breakfast on the Mountain). The vouchers are available at Kitzbühel Tourism.

Frühstück am Berg

Hike to the Schleierwasserfall

The Schleierwasserfall (Schleier Waterfall) is one of the many places of power here with us in Kitzbühel. A quick round in the evening or early in the morning with the first rays of sunshine - the short hike of about one hour is actually always worth it. Wonderfully refreshing in summer and impressive when frozen in winter, the Schleierwasserfall is a place that is full of energy.

Kitzbühel's places of power

Pure pleasure directly on the water

A snack and a cool drink have room in every backpack! And what place would be better for a cozy picnic than the Schwarzsee? Of course, we respect nature and leave the water conservation area as we found it. If you prefer to stop in, you can also treat yourself to refreshments and snacks at Café Luca or the Steghaus

Baths and lakes in Kitzbühel

On the first cablecar up to the Hahnenkamm

A ride on the Hahnenkamm cable car is always an experience in itself anyway. The ride becomes an unforgettable experience when you take the very first gondola up to the Hahnenkamm and then stroll over to the Hahnenkammstüberl to have a fried egg in the pan for breakfast. By the way: the Hahnenkammstüberl also participates in the "Frühstück am Berg" campaign (Breakfast on the Mountain). The vouchers are available at Kitzbühel Tourism.

Summer operation cable cars

Shopping with a view

Kitzbühel can offer not only breathtaking nature, but also exclusive shopping opportunities. The special thing about it: while window shopping you have a wonderful view of the peaks of the Wilder Kaiser and at the same time you can marvel at the colorful house facades in the historic city center.

Shopping in Kitzbühel

Inspiration for your vacation

Lake in the morning

Find strenght in water

Lakes & Pools in Kitzbühel

Children riding

Horseback riding

Riding ist he best solution to any problem

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Tennis ball


Courts that have witnessed legends

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Slide and sweep in Austria’s only curling centre

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The Kitzbühel Tourism team is at your disposal at any time!

0043 5356 66660


Hinterstadt 18 | 6370 Kitzbühel 

Press contact

Anna Lena Obermoser
0043 5356 66660 16

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Fresh snow on 16.04.2023
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The Kitzbühel Tourism team is at your disposal at any time!

0043 5356 66660


Hinterstadt 18 | 6370 Kitzbühel 

Press contact

Anna Lena Obermoser
0043 5356 66660 16