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#LocalHeroes | Fashion designer Sabine – With creativity to success

Sabine Sommeregger got her first sewing machine as a gift at the age of 4. The foundation for her choice of profession and career was thus laid…

Ian Fleming – Inventor of 007 and his time in Kitzbühel

Did you know that Ian Fleming (1908-1964) British-born inventor of 007 spent several years in Kitzbühel? According to his notes for him a very…

Produktblatt_KITZBÜHEL_2025_EN.pdf

… customs and traditions. :: Regionality is very important in Kitzbühel. Authentic personalities from…

Tyrolean ski tourism researcher - yes there is !

Günther Aigner from Waidring, has been dealing with the issues surrounding the "future of alpine skiing" for many years. To this end, he…

Cut, cook and enjoy with professionals

This was the motto at the 1st cooking course in the specialty store of the Huber butchery. The Huber Catering team came up with the idea during…

#LocalHeroes | Lisi from the Maurachhof farm

Lisi lives with her family on a beautiful farm “Maurachhof” at the foot of the Hahnenkamm. For the ingredients that make up her products in the…

AAO-Press

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Why especially alpacas live with us on the farm?

Alpacas now feel very comfortable at the mountain farm "Reichwand" with the Mayr family. Since 2016, 5 alpacas live here - three mares and two…

#LocalHeroes | Sigi the cemetery caretaker – Strength lies in silence

In 865, Pope Gregory IV proclaimed 1 November as All Saints' Day. In the days leading up to 1 November, the cemeteries are bustling with…

Tradition in Kitzbühel: An experience for eyes and ears

When the people of Kitzbühel gather for the Corpus Christi procession on the second Thursday after Whitsun, the town embarks on a journey into…

Advent wreath tying - made easy!

A tradition for many years - the Advent wreath tying. But where does this tradition come from and how can you easily tie an Advent wreath…

Kitzbühel in summer - What happens on the race track Streif?

Again and again the question is asked: What happens on the Steif when skiing aces from all over the world are not jumping over the mousetrap or…

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