We are Kitzbühel
It is the people who make Kitzbühel and its holiday villages Reith, Aurach and Jochberg this special. These are exactly the personalities we are talking about in our "LocalHeroes" series, in which the true heroes of our region are put in the spotlight. They would never call themselves heroes, but they are: Because it is only due to their passion for what they do that we can all experience the unique Kitzbühel attitude to life.

The Kitzbühel Formula
Alpine lifestyle and idyllic nature, rustic tradition and modern lifestyle: hardly any other town combines these contrasts as skilfully as Kitzbühel. The sports capital of the Alps became world-famous through the legendary Hahnenkamm races, but that is only one facet of the Kitzbühel myth. Rather, it is the incomparable charm of the region with the villages of Kitzbühel, Reith, Aurach and Jochberg, the excellent infrastructure with top hotels and gastronomy, the multitude of sporting opportunities and the fascinating landscape that make Kitzbühel so unique.